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Joe DeFranco

Joe DeFranco's Industrial Strength Show · @joe-defranco

World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion.

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From Joe DeFranco

World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco's Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand. Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.

Latest host read
DeFranco-designed training programs
UsesFitness

DeFranco-designed training programs

heard 7 weeks ago

Sample Joe

#590 Prescribing Movement as Medicine w/ coach Kevin Carr

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Where the drops came from

The recent episodes we listened to, and the brands mentioned in each.

Active codes

DeFranco's Nutritional Supplements

Drops

Every product, code and deal from the show — newest first.

11 drops all time

Last few months

10
UsesFitness Program

Joe DeFranco offers his personally designed training programs for various fitness objectives.

heard 7 weeks ago

UsesSupplements

Joe DeFranco uses and offers his own brand of nutritional supplements for various fitness goals.

heard 7 weeks ago

RecommendedFitness Program

Joe DeFranco promotes the Lean Bastard VIP List for those interested in fitness programming.

heard 7 weeks ago

Featured deal
UsesFitness Equipment

EliteFTS

Joe rates the EliteFTS Signature Seated ISO-Row in his garage gym.

heard 8 weeks ago

Featured deal
fan discount
RecommendedHealth

DeFranco's Nutritional Supplements

Joe promotes his line of DeFranco's Nutritional Supplements.

heard 8 weeks ago

RecommendedBusiness

Iron Business Blueprint

Joe DeFranco promotes the Iron Business Blueprint for gym owners.

heard 8 weeks ago

UsesFitness Equipment

NÜOBELL

Joe rates the NÜOBELL Adjustable Dumbbells in his garage gym.

heard 8 weeks ago

RecommendedFitness

Lean Bastard

Joe highlights his Lean Bastard program and its recipe guide.

heard 8 weeks ago

UsesFitness Equipment

Nautilus

Joe rates the Nautilus Glute Drive in his garage gym.

heard 8 weeks ago

UsesFitness Equipment

Arsenal Strength

Joe rates Arsenal's Reloaded Incline Flye in his garage gym.

heard 8 weeks ago

The classics

1
MentionedPodcast Content

IndustrialStrengthShow.com

Visit the official website for full show notes and episode timestamps.

heard Mar 2026

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What fans should know

takeaway

Daily fiber target

Joe says he would aim for at least 25 grams of fiber daily in his hypothetical fat-loss plan.

takeaway

Sustainable fat loss

Joe prioritizes sustainable habits and a slight calorie deficit over a dramatic short-term transformation, drawing on his contrasting weight-loss experiences.

takeaway

No forced reps

Joe says he never programs forced reps and discusses adapting the Squatober challenge to recovery needs after age 40.

takeaway

Strength training and walking

Joe would combine low-volume strength training with 8,000–10,000 daily steps.

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